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Sales follow-up

Sales follow-up software that keeps going until someone replies

Sales follow-up software that follows up by email and LinkedIn, stops the moment someone replies, sorts replies and flags quiet deals. From $49 a month.

Get started7-day free trial on every plan. No setup fee.

Sales follow-up software sends your next messages on time, so leads do not go cold because you were busy, and stops as soon as someone answers. Outbind follows up by email and LinkedIn as part of every Flow, stops the moment someone replies, sorts the reply in one Unibox and flags deals that have gone quiet.

Follow-ups never use credits, and plans start at $49 a month.

What is sales follow-up software?

Sales follow-up software automates the second, third and later messages after a first email or LinkedIn message. It decides when to send, what to say and when to stop.

Doing follow-ups by hand is where many sellers slip, because a follow-up is never urgent until it is too late.

What should sales follow-up software do?

Good sales follow-up software sends at the right time, adds something new each time and stops instantly on a reply. Check these on any trial:

  • Stop on reply, on every channel. If someone answers on LinkedIn, the email follow-up must not go out.
  • Sensible timing. Follow-ups should arrive in working hours in the recipient's time zone.
  • Something new each time. "Just bumping this" adds nothing. A new point or a fresh signal does.
  • Plain text from your own inbox. It should look like you wrote it.
  • Reply sorting. Interested, objection, meeting request and out-of-office need different next steps.
  • Quiet deal alerts. Once a conversation starts, you need to know when it stalls.

How does Outbind handle sales follow-ups?

Outbind follows up as part of every Flow and stops the moment someone replies. Here is how each part works:

  1. Scheduled follow-ups. Each Flow follows up on its own, from your own inbox, between 8am and 8pm in the recipient's time zone.
  2. Plain text. Every sales email is plain text.
  3. Checks. Every draft passes 35+ pre-send checks.
  4. Stop on reply. A reply on email or LinkedIn stops the Flow.
  5. Sorted replies. Every email and LinkedIn reply lands in the Unibox, sorted as interested, objection, meeting and more.
  6. Booking. Obi answers people who want to talk with your booking link.
  7. Your judgement. Pricing questions, objections and anything unclear come to you.

After the first reply, the pipeline takes over. Stages are reply-based, so the deal moves when the reply comes in, and quiet, stalled and unanswered deals are flagged.

Follow-up tool or full engine: which do you need?

A follow-up tool sends the next steps for leads you already have. Outbind also finds the leads and writes the first email.

Follow-up add-onOutbind
First emailYou write itResearched, cites real sources
Follow-upsYesYes, stops on reply
ChannelsOften email onlyEmail and LinkedIn
RepliesYour inboxUnibox, every reply sorted
Stalled dealsRarelyQuiet, stalled and unanswered deals flagged
CRMVariesTwo-way sync every 5 minutes on Pro Plus and up

If you only want reminders inside your current inbox, a simple add-on may be enough. To compare named tools, see our alternatives pages.

Where does Outbind not fit as follow-up software?

Outbind is built for following up on new prospects by email and LinkedIn. It is not the right pick if you need:

  • Follow-up calls or SMS. There is no dialer and no SMS.
  • Follow-ups to prospects on WhatsApp. WhatsApp is only between you and Outbind.
  • A browser extension inside your current email app. There is none.
  • A free plan. There is a 7-day free trial on every plan instead.

How many follow-ups should a sales email have?

There is no single right number; it depends on your market and how much each message adds. The safe rule is to stop the moment someone replies and to make each follow-up worth reading. We collected public figures in cold email reply rate benchmarks. On Pro Plus and up you can edit and build your own Flows to set the steps.

How much does sales follow-up software cost?

In Outbind, follow-ups are included in every plan and never use credits. Plans are $49 a month on Pro, $99 on Pro Plus, $199 on Team with 3 seats and $399 on Team Scale with 5 seats. There is no setup fee and no per-send fee, and yearly billing gives 2 months free. See pricing.

FAQ

Does Outbind stop following up when someone replies?

Yes. It stops the moment someone replies, on email or LinkedIn.

Can I change the follow-up steps?

Yes, on Pro Plus and up you can edit and build Flows. On every plan Autopilot runs Flows for you.

Do follow-ups use credits?

No. Writing, sending and follow-ups never use credits. Credits pay for finding and checking data.

Can I pause all follow-ups at once?

Yes, if you use WhatsApp with Outbind. One message pauses all sending.

Will follow-ups sync to my CRM?

Yes. Outbind syncs two-way every 5 minutes with HubSpot and Pipedrive on Pro Plus and up, and Salesforce on Team Scale.

Let Outbind find your next clients

It finds the right people, writes from your own inbox and books the meeting.

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