For software development agencies
Outbind for software development agencies: reach teams before they build
How software development agencies use Outbind to find clients: track funding, engineering hires and new CTOs, then email decision makers from your own inbox.
Software development agencies use Outbind to reach companies around the moment they decide to build. It tracks signals such as new funding, engineering hires and new technical leaders, researches each account and emails founders and CTOs from your own mailbox.
Most dev agencies start on Pro Plus or Team. Every plan has a 7-day free trial.
How do software development agencies find clients?
Usually through referrals, marketplaces, portfolio pages and the founders' own network. Marketplace leads are crowded, and referrals come when they come. Meanwhile a bench of developers between projects costs money every week.
What a dev agency needs is earlier conversations: with companies that will need extra engineering capacity soon, before they have posted a tender or signed with someone else.
When does a company need an outside development team?
Usually right after something changes. These are the signals Outbind detects, and why they matter to a dev agency:
- Funding, on every plan. A newly funded company has a roadmap to deliver and often more work than its team can ship. Outbind also lists recently funded companies on every plan.
- Hiring, on every plan. A company hiring several engineers may be open to a partner while those roles stay open.
- New leaders, on Pro Plus and up. A new CTO or head of product often reviews the roadmap and the suppliers behind it.
- Expansions and acquisitions, on Pro Plus and up. New markets and merged products mean integration and rebuild work.
- Tech stack, on Team Scale. See the tools a company uses and what changed. Useful if you specialise in one framework or platform.
On Pro Plus and up, signals are checked weekly on the companies you track. Learn more in our signal-based selling guide.
What does Outbind do for a dev agency each day?
It does the account research your technical leads do not have time for.
- Obi reads your website, then proposes your ICP and personas. You edit them.
- Every morning it searches that market and scores each account on fit, persona and intent, with the reasons shown.
- On Pro Plus and up, it writes a research brief on every lead, so each email can refer to something real about the company.
- Emails cite real sources, pass 35+ pre-send checks and go out in plain text from your own mailbox, 8am to 8pm in the recipient's time zone.
- LinkedIn runs in the cloud next to email. Follow-ups stop the moment someone replies.
- Replies land in one Unibox, sorted. Obi sends your booking link to people who want to talk.
Questions about rates, estimates and anything technical or unclear come to your team.
Which plan fits a software agency?
| Pro Plus | Team | Team Scale | |
|---|---|---|---|
| Price | $99 a month | $199 a month | $399 a month |
| Seats | 1 | 3 | 5 |
| Leads a month | Up to 1,000 | Up to 2,100 | Up to 4,200 |
| Research brief on every lead | Yes | Yes | Yes |
| New leader, expansion and acquisition signals | Yes | Yes | Yes |
| Tech stack signals | No | No | Yes |
| Shared Unibox with reply assignment | No | Yes | Yes |
| CRM sync | HubSpot, Pipedrive | HubSpot, Pipedrive | Plus Salesforce |
Pro at $49 a month covers hiring and funding signals for one person. Writing, sending and follow-ups never use credits. See pricing.
What ICP would a software agency set?
Name the kind of company and the person who signs off the build. For example: "founders and CTOs at recently funded startups with fewer than 50 staff" or "heads of digital at 200 to 2,000 person retailers".
If you specialise, say so. "Companies building on a specific framework" only works with tech stack signals on Team Scale. On other plans, describe the industry and the problem instead, such as "insurers replacing their customer portal".
What does the agency still do?
The scoping, the estimate and the build.
| What Outbind does | What your agency does |
|---|---|
| Finds companies with a reason to build now | Picks the niches and case studies to lead with |
| Writes, sends and follows up | Runs the technical discovery call |
| Sorts replies and books the call | Answers questions on rates and timelines |
| Moves deals as replies come in | Scopes, estimates and delivers |
Outbind fills the top of your pipeline; it does not write proposals or estimates. For a fuller picture, see what an AI SDR does, read the best AI SDR tools round-up, or compare tools on our alternatives pages.
FAQ
How do I get clients for my software development agency?
Reach companies when they are about to build: just after funding, while hiring engineers, or when a new CTO arrives. Outbind detects these signals and emails the decision makers from your own mailbox.
Can Outbind target companies by technology?
Yes, on Team Scale, with tech stack signals. On other plans you target by your ICP and the signals your plan includes.
Can we shape what the emails say?
Yes. On Pro Plus and up you can edit Autopilot's Flow and build your own. On Pro, editing Flows is a $19 a month add-on.
Keep reading
- Founders
How founders use Outbind to find clients: it maps your market, writes and sends from your own inbox and books calls, so you sell instead of prospecting.
Read more → - Agencies
How B2B service agencies use Outbind to win new clients: one shared Autopilot, one shared Unibox with reply assignment, and emails from your own mailboxes.
Read more → - Sales teams
How sales teams use Outbind: shared Autopilot fills the pipeline, replies are sorted and assigned, deals move on their own and sync with your CRM.
Read more →